Privacy Policy

This Privacy Policy explains how Aerient, a Public Benefit Corporation ("YFFR," "we," "us," or "our") collects, uses, and shares information when you visit yogaforfirstresponders.org or interact with our forms and email programs. Yoga For First Responders is a Public Benefit Corporation.

We collect only what we need to respond to you, deliver our programs, and improve our services. We do not sell your personal information.

Information we collect

Information you give us directly

When you submit one of our forms or contact us, we collect the information you provide. Depending on the form, this may include:

• Your name and email address
• Your role or discipline (for example, fire, law enforcement, EMS, or dispatch)
• Your agency or organization and its approximate size
• Your location or region
• Any message, interest, or scheduling details you choose to share

Specifically:

• Agency interest form. Name, email, agency, headcount, and the programs you are interested in.
• Operational Readiness Intensive interest form. Name, email, role, location, agency, and your interest or timing notes.
• Contact form. Name, email, organization, and your message.
• Newsletter signup. Your email address.

Information we collect automatically

When you visit our site, our hosting provider may automatically receive standard technical information such as your IP address, browser type, device information, referring pages, and the pages you view. This is used to operate, secure, and improve the site.

How we use your information

We use the information we collect to:

• Respond to your inquiries and requests
• Evaluate and coordinate training, agency programs, and the Operational Readiness Intensive
• Send you our newsletter and program updates when you have signed up
• Operate, secure, maintain, and improve our website
• Comply with legal obligations

How we share your information

We share information with service providers who process it on our behalf, only as needed to provide our services. These providers include:

• HubSpot. Our customer relationship management system, which stores contact information submitted through our agency and intensive interest forms.
• Slack. Used internally to notify our team of new form submissions. Submission details are posted to private internal channels.
• ActiveCampaign. Our email marketing platform, which manages newsletter signups and sends.
• Vercel. Our website hosting provider, which processes standard server and request data to serve the site.
• Fathom Analytics. Our website analytics provider, which measures aggregate site traffic. Fathom is cookieless and does not collect information that identifies you personally.

Each provider is bound by its own terms and privacy commitments and is permitted to use your information only to provide services to us.

We may also disclose information if required by law, to protect our rights or the safety of others, or in connection with a business transfer. We do not sell your personal information, and we do not share it for cross-context behavioral advertising.

Cookies and tracking

Our site uses cookies and similar technologies only where they are needed to keep the site working. We do not use advertising cookies, and we do not use cookie-based analytics. For site analytics we use Fathom Analytics, which is cookieless: it measures aggregate traffic such as page views and referring sites, sets no cookies, does not track you across other websites, and does not build a profile of you. You can control cookies through your browser settings. Disabling some cookies may affect how parts of the site function.

Data retention

We keep personal information for as long as needed to fulfill the purposes described in this policy, to maintain our records, and to comply with legal obligations. When it is no longer needed, we take reasonable steps to delete or de-identify it. You can ask us to delete your information as described below.

Your rights and choices

Depending on where you live, you may have rights to access, correct, or delete the personal information we hold about you, and to opt out of certain uses. You can:

• Unsubscribe from our newsletter at any time using the link in any email.
• Request access or deletion of your information by contacting us at info@yogaforfirstresponders.org.

We will respond to verified requests as required by applicable law, and we will not discriminate against you for exercising these rights.

Data security

We use reasonable administrative, technical, and organizational measures to protect your information. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

Children's privacy

Our website and programs are intended for adults and for professional first responder and public safety audiences. We do not knowingly collect personal information from children under 13. If you believe a child has provided us information, please contact us and we will delete it.

Third-party links

Our site may link to third-party websites and resources that we do not control. This policy does not apply to those sites, and we encourage you to review their privacy policies.

Changes to this policy

We may update this policy from time to time. When we do, we will revise the effective date above. Significant changes will be communicated as appropriate.

Contact us

If you have questions about this policy or your information, contact us at: